About Jovonnista

Our beautiful, young, stylish new diffusion line.Jovonnista was born in the Spring of 2010 to represent Jovonna London in Topshop. If you’re on the hunt for unique, feminine fabrics come and take a sneak peak at the Jovonnista ready to wear collection- effortlessly fusing fashion with functionality. Jovonnista is available to buy in various Topshop concessions and now boutiques in UK, Ireland, Spain and other countries.

Since both labels’ launch , Jovonnista designs have been seen on the most stylish stars from Pixie Lott, The Saturdays, Rihanna, Jessie J and more. Regularly appear on Grazia UK, Look, Cosmopolitan UK, Cosmopolitan China, Fabulous, Style, TV programmes such as X factor, This Morning.